Pinterest keywords for Etsy vintage sellers

For vintage, the decade is the keyword. Collectors pair it with an object, typing "1970s brass candle holders" or "90s denim jacket", and they notice straight away when the era in a title does not match the piece.

Using them in pin titles and descriptions

• Put the decade or era first ("1970s", "Victorian", "art deco"), because that is how collectors narrow a search.
• Include the material and any maker marks you can verify, such as "solid brass" or "hand signed", and leave out guesses.
• For clothing, give measurements in the description, since vintage sizing rarely matches modern labels.
• Use "vintage" for items 20 or more years old and "vintage style" for new pieces made in an older look.

Pinterest allows titles up to 100 characters, and only the first 40 or so may show in feeds (Pinterest product specs), so put the main keyword first.

Example pin

Vintage 1970s Solid Brass Candle Holders, Pair of Mid Century Candlesticks
A matched pair of solid brass candlesticks from the 1970s with a warm, lightly aged patina. Light wear on the bases, shown in photos. Lovely on a dining table or mantel with taper candles. Each stands 8 inches tall.

Board names that read like searches

• 1970s Home Decor Finds
• Art Deco Treasures
• Vintage Kitchen Finds
• Retro 90s Fashion
• Antique Cottage Decor
• 1960s Mod Style

A keyword mistake to avoid

Avoid tagging new items as "vintage" just to reach collectors: it draws the wrong buyers and the returns that follow. "Vintage style" or "retro inspired" is the honest phrase for new work.

Keep going

Pinterest marketing for Etsy vintage sellers covers what pins well and how often to pin. For the bigger picture, read how to promote jewelry on pinterest. The free pin title generator and board name generator turn these into finished pins.